In2Asia Wine

Building Profitable Wine Brands in China

In2Asia Wine acts as a China market operating partner, not a passive importer or marketing agency.

We take responsibility for building demand, converting sales, and developing distribution, while wineries retain control over brand, positioning, and long term strategy.

In2Asia Wine Delivers;

• China market strategy and positioning

• Ecommerce launch and daily operation

• Social commerce and consumer engagement

• Distributor development and management

• Performance tracking and sales optimisation

What Sets In2Asia Wine Apart?

• Outcome-Focused - Success measured by sales growth, not activity.

• China Based Execution - Daily operations managed by a China based team.

• Vertically Integrated - Strategy, ecommerce, marketing, and distribution in one system.

• Control Without Complexity - Wineries retain control while execution risk is managed locally.

• Global Winery Experience - Proven across Europe, Australia, New Zealand, the Americas, and beyond

The results speak for themselves. A coherent, revenue driven China business, not disconnected activity.

The In2Asia Wine Method

For more than 10 years In2Asia Wine has been working with international brands to achieve success in China.

Our tried and tested three phase approach has delivered success over and over again.

It looks like this;

Phase 1 — Preparation

Building the Commercial Foundation

In2Asia Wine establishes the foundation for success before the first sale.

• Brand messaging adapted for Chinese consumers

• Competitive positioning in the China wine landscape

• Multi-channel strategy across ecommerce, social commerce, and offline channels

• A tailored and commercially viable China launch plan designed to accelerate early sales.

Phase 2 — Incubation

• Drive Ecommerce Sales & Consumer Demand

• Convert brand awareness into measurable online sales.

• Deliver consistent ecommerce sales, real consumer feedback, and validated pricing.

Phase 3 — Sales & Distribution

• Scale Across Online and Offline Channels

• Expand revenue through controlled, data-led distribution growth.

• Sustainable multi-channel sales growth built on proven demand.

Grow Your Wine Brand and Sales in China

China rewards wineries that treat it as a core commercial market, not a side project.

In2Asia Wine exists to help international wineries:

• Enter China smoothly and correctly

• Build demand efficiently

• Convert attention into sales

• Scale distribution with discipline

Whether you're entering the China wine market for the first time or ready to scale, In2Asia Wine helps you build demand efficiently and with discipline.

We exist to make your China market entry strategic, successful, and sustainable.

Start a conversation with In2Asia Wine today about unlocking wine market growth in China.

Let us turn your China ambitions into commercial reality.